All about analytics


Data and information you use to help improve your conversions and content.

Follow the numbers, they don’t lie.

Analytics should be the lifeblood behind all of your decision making. These numbers provide detail that is needed to give reason behind your choices.

Don’t simply say, “I’m going to change this because I think it will work.”

Say you’ll change it because the numbers are telling you that is the next logical step.

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